Quaker Smashbar: Equipped Quaker Oats with the social-gaming platform that prompted launch success for its new snack bar, Quaker Chewy Smashbar. Teamed with Quaker’s internal marketers to build excitement around new product launch while guiding UX designers, information architects, developers, and 3D artists to engineer a “tetris style” social-gaming platform that created a dynamic and fun user experience for all ages.